Ecommerce Analyst

Company: Instant Brands
Location: Downers Grove
Posted on: May 7, 2022

Job Description:

**This role is based in Downers Grove, IL.
**Hybrid role - 3 days in the office, 2 days remote.

This is a critical role as Instant Brands continues to accelerate growth in ecommerce. This role will help inform critical decisions in optimizing ecomm retail sites, analyze category sales trend, while partnering with the Director of Ecomm, Business units and Sales to improve the customer experience and drive conversion and revenue growth.

Deliver high quality, timely, and actionable insights that define opportunities and risks and translate into clear recommendations with associated implications for the business
Develop and present detailed quantitative analysis and qualitative insights to team as well as senior leadership in a manner that is easily interpreted and aids strategic and tactical decision making
Develop KPIs to measure growth and success
Partner with the content merchandisers to constantly seek out opportunities to improve eCommerce metrics (e.g. sales & site performance, conversion rate, user engagement)
QA and validate that all Profitero implementations for new and existing projects are capturing the correct data points accurately; Identify gaps in current data capture strategy to create an improvements roadmap that can support future digital product roadmap effectively.
Utilize data insights to inform the development of A/B tests (including developing a hypothesis, influencing creativity, identifying success metrics, and analysis) that drive improvement on key websites.
Create and maintain weekly, monthly, and quarterly e-commerce reports tracking key metrics, POS and flagging any trends or performance issues
Partner with GBU, Director of Ecomm on strategy for major events (ex. Prime Day, Black Friday, Holidays, etc.) to ensure flawless execution
Key lead on Data & Analytics to develop the full power and expertise of our teams to provide outstanding services to the GBU's to enable their ongoing strategy.
Ensure recommendations are grounded in each brands business needs and expectations.

Qualifications

2-3 years of digital analytics, sales analytics, or marketing analytics experience
Bachelor's Degree required
Advanced MS Excel and PowerPoint skills
Proven ability to translate complex findings into actionable recommendations
Strong ability to consolidate data inputs from different web analytics tools to bring forward cohesive insights and action plans
Proven analytic and quantitative decision-making skills, including significant examples of problem-solving, performing detailed analysis, and developing and communicating recommendations.
Strong work-ethic, with high degree of self-motivation and ability to work with limited supervision.
Ability to manage demanding deadlines, changing requirements, and working with various resources or information.
Demonstrated ability to prioritize multiple projects and meet deadlines.
Ability to build strong partnerships across the stakeholders within the organization

Keywords: Instant Brands, Downers Grove , Ecommerce Analyst, Professions , Downers Grove, Illinois